The Boston Globe reports on the public launch of NameMedia (formerly BuyDomains):
NameMedia is the new name of BuyDomains.com, a company that was started in Washington, D.C., in 1999 and acquired last year by a pair of venture capital firms, Highland Capital Partners of Lexington and Summit Partners of Boston. During the past year, operating in stealth mode under an interim name of YesDirect, the company moved to Waltham and acquired more domain portfolios and a technology platform for monetizing its sites through advertising. The company has increased its workforce to 75 from about a dozen.
NameMedia, which already is profitable, says it owns more Internet domain names than any other party and draws more than 25 million consumers monthly to its vast collection of websites.
Source: Boston Globe
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