Logicbank Media

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Entries from December 2006

The Real Dirt: Environmental Conference Website

December 29th, 2006 · No Comments

Logicbank Media is set to develop the website for the an environmental conference on the sustainability of food sources. The conference is set to run on March 10th, 2007, at the University of Toronto’s Hart House, under the title “The Real Dirt on Food: Unearthing the Controversies Behind the Food We Eat.”

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Tags: Environmental · Projects

NBC, Viacom, and others to battle YouTube?

December 28th, 2006 · No Comments

When YouTube emerged as one of the Internet’s most popular websites last year, many TV executives dismissed it as a flash in the pan – and a largely illegal one at that.  But after Google agreed to pay $1.65 billion (U.S.) for YouTube in October, they adopted a radically different stance: Suddenly they wanted to take it on. Now, a handful of giant media companies, like NBC Universal, News Corp., Viacom and possibly CBS, are close to announcing a new website that will feature some of their best-known television programming and other clips in an attempt to build a business for distributing video on the Internet to rival YouTube.  Whether or not the new venture goes ahead – and such a collaboration among these companies would be nearly unprecedented – the flurry of activity around its creation underscores the complex and high-stakes dance that media companies are having with new online outlets for their wares, and the potent combination of Google and YouTube in particular.  Executives from the companies have been in intense negotiations over the ownership and management structure of the new entity – which is as yet unnamed – and the talks could continue until the end of the year, or fall apart entirely….  The site would be supported by advertising, feature shows and clips from each of the participating companies, and encourage viewers to contribute their own videos and other material….  Despite the outpouring of homespun video-clips loaded onto and viewed from YouTube, many media executives and advertisers believe that traditional media fare – like clips from Comedy Central or the Conan O’Brien show – will attract the bulk of advertising revenue as the market develops….  For instance, the iTunes music and video success pioneered by Apple Computer has led to several million downloads of videos but has not been highly lucrative for the media companies after they paid various rights holders.  And when YouTube suddenly emerged as the most popular site for viewing video of any kind on the Internet TV executives were alarmed that they were receiving nothing from what was essentially a new kind of network….  The executives at Fox and NBC who were driving the deal anticipated moves by Google – and indeed the executive involved in the talks said Google has hinted of offers to the participants, some of which might generate a fast infusion of several hundred million dollars.

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Tags: Entertainment

Skype founders to launch Broadband TV service

December 18th, 2006 · No Comments

A broadband television service developed by the founders of Internet calling programme Skype is expected to be launched next year, the Financial Times reported on Monday.  Some 6,000 individuals were already testing the service, which was named The Venice Project, the newspaper said.  Janus Friis and Niklas Zennstrom invested part of the money they made from selling Skype to eBay last year in developing the new product, it said.  Friis told the FT that peer-to-peer technology used by the service, would make it possible to serve “tens of millions of users” while overcoming content owners’ security fears.  “The overall picture is that this is happening.  Video is moving online, and people have to find strategies for that,” he said in an interview.  The service was able to display high-quality, full-screen video on a computer screen, according to the Financial Times.  Friis outlined his plans for the service to a Danish newspaper in October, predicting at the time that it would be out in the next one or two months.  He said it would bring quality TV programmes for free to consumers who have a broadband Internet connection.

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Tags: Entertainment

Yahoo! Struggles due to lack of User Generated Content

December 14th, 2006 · No Comments

About 30% of the pageviews on the fast-growing new-media newspaper company Topix.net come from community comments.

The figure tells you something about what the Internet generation wants to consume online.

It’s not so much the aggregated or licensed content, or even the original content that’s king anymore. User-generated content is king.

In the Internet era, it’s not about [...]

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Tags: Social Media

VeriSign and Demand Media Join Forces to Promote .tv Domain Names

December 13th, 2006 · No Comments

Strategic Agreement With Leading Online Media Company to Drive Broader Adoption of .tv Domain NamesMOUNTAIN VIEW, CA and SANTA MONICA, CA–(MARKET WIRE)–Dec 13, 2006 — VeriSign, Inc. (NASDAQ:VRSN - News), the leading provider of intelligent infrastructure for the networked world, today announced a strategic alliance with Demand Media to leverage its industry relationships and Web 2.0 expertise to market the .tv Top Level Domain Name (TLD) as the preferred Web address for rich media content.  VeriSign will continue to manage the underlying domain name registry for the .tv TLD, including the back end operations and management of the wholesale channel.The .tv TLD reflects more than the location of a Web site, it reflects the content of that site — in this case, a compelling and entertaining rich media destination.”VeriSign is very excited to be working with Demand Media to promote .tv — one of the most recognizable domain names in the world,” said Mark McLaughlin, executive vice president, VeriSign.  “By creating an intuitive destination for professional and user-generated video content, everyone from social networking communities to leading media portals can instantly attract consumers and new revenue opportunities.  The alliance with Demand Media will increase the global visibility of the .tv TLD and its inherent brand value.”"The Internet media landscape is rapidly evolving and users want to publish and share their personal video content.  By registering a .tv domain name and adding video content of their choosing, users can program their own channel,” said Richard Rosenblatt, chairman and CEO, Demand Media.  “We are thrilled to leverage the synergy of domain name registration and new media for the benefit of .tv registrants and Internet users worldwide.”The new alliance, which combines VeriSign’s domain name registry expertise with Demand Media’s innovative new media strategy, will offer companies new revenue streams and consumers more engaging experiences.  For case studies and examples of companies and individuals who are using .tv, visit www.tv.

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Tags: Domains