Logicbank Media

Sophisticated mobile phones like RIM’s BlackBerrys, Palms’ Treos, Danger’s Sidekicks and Windows Mobile devices are all smartphones which allow their users to do more than just make phone calls and take pictures. They are really pocket-size computers equipped for many functions, including e-mail, web browsing, PDA functions (contact management, calendar, etc.), and the ability to [...]

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The mobile phone  can no longer simply make and receive telephone calls, but must be a multi-faceted digital tool.  Mobiles are increasingly used in a multitude of ways: as still and video cameras; as instant messenging clients; as multimedia devices capable of playing audio files or FM radio and viewing mobile video or TV; and, [...]

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1 U.S. mobile carrier, which built up its market presence with billions of dollars over the past few years, will see its brand replaced by AT&T’s starting this coming week..  AT&T took full control of Cingular with its $86 billion purchase of BellSouth last month.  In the marketing campaigns first stage, which launches on this Monday, Cingular’s orange logo of a bouncing jack will co-exist with the AT&T globe logo on everything from television ads to sales uniforms and monthly bills.  “We did not enter that decision lightly,” Wendy Clark, vice president of advertising at AT&T, said in an interview.  “We came to understand that consumer customers and business customers alike are looking for a single provider.  We heard it so consistently across the marketplace.”  AT&T ‘s name and logo will eventually completely replace Cingular in a process expected to take several months The exact timing will be determined as more customer feedback comes in, Clark said.  Cingular built up a reputation among younger customers who may not easily associate with the AT&T brand.  Although, AT&T had indicated that the re-branding was a part of its strategy, as reported by Adweek, the announcement still appears strange given the recent announcement of Apple’s iPhone device which is exclusively linked to Cingular through a multi-year exclusive deal.

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A Skype executive told Reuters that the company has no plans to release a Skype client for mobile phones in the near future. While the company has signed a deal with British mobile provider “3″ to offer a mobile version of its software, it is reliant on the fact that “3″ offers a flat rate [...]

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MTV Networks and youth-oriented Amp’d Mobile announced Wednesday that they plan to develop original episodic shows exclusively for the Amp’d phone. The agreement builds on two previous projects: “Lil’ Bush: Resident of the United States,” an animated series originally produced for Amp’d Mobile and now being adapted for Comedy Central later this year; and mtvU’s [...]

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Anssi Vanjoki, the head of the multimedia unit at Nokia, indicated that Apple’s iPhone was an interesting product but lacked some essential features. “It is quite an interesting product but it is lacking a few essential features, such as 3G, which would enable fast data connections,” Vanjoki, whose multimedia unit is a direct rival to [...]

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Cisco Systems Inc., the world’s largest networking equipment maker, sued Apple in San Francisco federal court on Wednesday, claiming that Apple’s iPhone violates its trademark. Cisco is asking the court to forbid Apple from using the name “iPhone,” which Cisco has held a trademark on since 2000 and used to brand a line of its [...]

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Lost in the excitement of the Apple iPhone announcement, the real message of Steve Job’s Keynote speech could be the following statement: “From this day forward we’re going to be known as Apple, Inc. We’ve dropped the computer from our name.” And then he quoted ice skating legend Wayne Gretzky. “‘I skate to where the [...]

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After the euphoria surrounding Apple’s announcement of the iPhone, questions remain about the phone and the service bundle through Cingular.  Business 2.0 asks a few pertinent questions: But what do we still not know about the iPhone? Even though Jobs spent the good part of two hours going over it’s every feature in loving detail, [...]

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Apple Inc. has posted a QuickTime video of today’s MacWorld Keynote address by Steve Job’s.  Links allow you to view the entire Keynote or just the iPhone introduction.

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