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Entries Tagged as 'Search'

Yahoo Upgrades Mobile Service with oneSearch

January 9th, 2007 · No Comments

Attempting to gain an advantage in mobile search, Yahoo Monday unveiled a new service designed to give users faster, more specific answers to cell phone queries. The oneSearch software is part of a revamped version of Yahoo’s Go for Mobile service that also includes applications for e-mail, local directory information and photo-sharing.
Tailored to the mobile [...]

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Tags: Mobile · Search · Yahoo

Yahoo! Search Places Restrictions On Trademark Bidding

February 24th, 2006 · No Comments

Yahoo! Search Marketing has started to notify U.S. advertisers that they will no longer be allowed to bid on competitors’ trademarked keywords.  The restrictions will take effect beginning next week.

In the past, advertisers were allowed to bid on competitors’ keywords if their site provided detailed information comparing the trademarked item to its own, in order [...]

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Tags: Advertising · Search

AOL and Google announce Partnership

December 22nd, 2005 · No Comments

AOL formally announced its revised partnership with Google Inc. today.  Google has agreed to purchase a 5 percent stake in AOL for $1 billion giving AOL a valuation of $20 billion USD.  Google will also offer AOL advertising “credits” valued at $300 million which will allow AOL to promote its web properties on Google’s search [...]

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Tags: Google · Search

The Long Tail: Content Aggregation and Filtering

December 16th, 2005 · 1 Comment

Venture  Blog as an interesting article about the economics of the Long Tail curve and how it relates to content aggregation and filtering.  Content aggregators amass as much content as possible, regardless of its mass market popularity or niche focus, in order to establish “one stop” online shop.

The value to consumers from these content aggregators [...]

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Tags: Search

Google launches Vertical Search for Music

December 15th, 2005 · No Comments

Google Inc. launched a new vertical search service for music.  Google Music allows users to search for musical artists, bands, songs, song lyrics, CD titles, titles, with the results will appearing accompanied by icons of music notes  Marissa Mayer, vice president of search products and user experience at Google indicated that any items that can [...]

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Tags: Google · Search